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TRANSCRIPT: #170: What No One Tells You About “Good” Business Advice

If you want to start hearing a lot of unsolicited opinions, here’s a tip: announce that you’re starting a business. Suddenly, everyone has advice.Some of it comes from people who’ve never built anything.Some of it comes from people who have built something—but in a completely different season, with different goals, different resources, and a very different tolerance for risk. And that’s what makes business advice tricky.It usually sounds confident.It’s often well-intentioned.And you don’t realize how unhelpful it is until you try to live inside it. Over the years, I’ve invested in countless courses, worked with amazing coaches, and experimented with…...

TRANSCRIPT: #163: 3 Costly Mistakes to Avoid With Your Evergreen Funnel

I’m coming in hot today with some powerful takes on exactly why your funnel is not working. So, if you’re in no mood for some hard truths – don’t listen to this episode. Today I’m revealing three big evergreen funnel mistakes every course creator must avoid IF they are serious about selling their online course on autopilot 24/7. When your funnel isn’t converting, it’s not because you’re bad at this, and it’s definitely not because evergreen doesn’t work. It’s usually just a few sneaky mistakes hiding in plain sight. And once you see them, you can fix them fast. Which…...