Be honest – have you ever poured your heart into building a sales funnel, but when you turn it on – all you hear are crickets? Maybe it never converted the way you hoped. Or maybe it worked in the beginning, but sales slowly fizzled out month after month. And now you’ve caught yourself thinking, “Maybe my audience just won’t buy unless I do another big, fancy launch.”  Even though you hate launching, you’re starting to believe it’s your only option. If that sounds familiar, you’re not alone. But, here’s what I want you to know: if your funnel isn’t…...

Do you ever feel like your evergreen course sales have hit a plateau – or worse, started sliding backward – and you’re wondering if that’s just “how it is” when you’re not launching? Let me be clear: you do not have to settle for fewer sales just because your course is evergreen. Yes, it’s normal for sales to fluctuate slightly day to day. That’s just part of running a business. But,  if your monthly numbers are trending downward, that’s your cue to take action because evergreen selling is meant to increase your revenue, not decrease it. Making the switch from…...