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TRANSCRIPT: #193: 3 Ways to Make Your Course Sell Consistently

Have your course sales dipped lately – and you can’t figure out why?  One week you sell a couple, the next week you sell a few more…but when you zoom out, the monthly numbers just aren’t climbing the way they should.  Here’s the good news: if your sales feel stuck, it doesn’t mean your course is broken, or your audience is “over it.” It just means your marketing strategy needs a little tune-up.  In today’s episode, I’m breaking down three simple, highly effective ways to boost your course sales without burning yourself out or scrapping everything you’ve already built. My…...

TRANSCRIPT: #190: 3 Fixes for an Evergreen Sales Slump (That Have Nothing to Do With Traffic)

Do you ever feel like your evergreen course sales have hit a ceiling – or worse, started sliding backward – and you’re worried that sales will NEVER pick back up again? It’s normal for sales to fluctuate slightly day to day.  But, if your monthly numbers are flat or trending downward, that’s your cue to take action because evergreen selling is meant to increase your revenue, not decrease it. When most coaches or course creators experience a plateau, their first instinct is usually to get more traffic – and if your conversion rates are SOLID, that might be the case…BUT…...