There are three things that you absolutely must be doing on social media right now. If you’re NOT doing these three things, then you’re missing out on a major opportunity to serve more people.
In this video, you’ll learn how to start using social media the right way to grow your business. No more stress. No more overwhelm. Just a steady stream of warm traffic, hot leads and the opportunity to serve massive amounts of people.
Let’s get started!
I was talking to someone in my Facebook group the other day about social media and she was CONVINCED that she had NO TIME for social media.
She said, “Caitlin. I don’t have time for social media. I’m too busy trying to increase my traffic, grow my email list, and get more customers.”
At that moment I realized that she had NO CLUE that social media took care of ALL those things.
Did YOU know social media can take care of all those things?
It’s TRUE. Social media will increase your traffic, grow your email list, and help you serve more people.
I created The Social Media Roadmap for Entrepreneurs to help you understand how you can start using social media right now to grow your audience and get more customers.
But, before you download that roadmap, I want to cover a few things.
WANT TO INCREASE YOUR WEBSITE TRAFFIC?
The FIRST thing you need to know about social media is that it can help drive massive amounts of free traffic to your website.
So, HOW do you get social media to send you traffic?
You start by creating content on your website (blog posts, podcasts, videos, whatever) consistently so you have a reason to send people there.
THEN you tell your audience to check out that free content!
You want people to keep clicking over to your website because it will help grow your email list (more on that in a second)
AND it will help people familiarize themselves with your brand.
Not to mention, all that free traffic is going to help increase your SEO so your content shows up in Google search results.
WANT TO GROW YOUR EMAIL LIST?
The second thing you need to know about social media is that it should be growing your email list for you!
If your website is optimized for conversions, then you already have plenty of ways for people to opt-in to your email list once they visit your website.
This might be through an announcement bar at the top of your website or even a giant header (that’s what I use) with a call to action button that tells people to grab a free download in exchange for their email address.
There’s ANOTHER way to use social media to grow your list.
You can send people directly to a landing page where they can immediately sign up for your freebie.
Now, this strategy works BEST if you have been warming your social media audience with great content. They already know, like, and trust you. So, when you send them over to your landing page, they’re going to sign up.
I have landing pages that are converting traffic from social media up to 70%. That’s a lot of emails!
WANT TO GET MORE CUSTOMERS?
The third thing that you need to know about social media is that you can use it to make money.
Now I know there are people who will tell you that social media is for engaging, not selling…but that is the OLD way of thinking.
I have a friend who earned $200,000 in affiliate income from a SINGLE launch without EVER sending an email to her list.
Here’s the deal, on a good day only 30% of your email subscribers will read what you send them. So, why aren’t they reading your emails?
THEY’RE ON SOCIAL MEDIA!
In today’s competitive market, you simply can’t afford to rely solely on your email list to make money.
Email is great, but when you combine it with the power of social media marketing…magic happens.
I can tell you that right now, many of my students are making thousands of dollars from a single livestream or social media post!
Those kinds of results don’t “just happen’, but when you have a strategy in place they can become your new normal.
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